Website owners routinely need to observe some website maintenance events to keep their websites online, safe and functional.
We have divided them into time periods – weekly, monthly, biannual, and annual events.
Outlined below are activities we recommend you observe every week to maintain your website.
1. Publish new content
Content is an important avenue for organic (non-paid) website traffic.
Internet users while browsing in search of something they want, land on several websites they had no idea existed.
This is why websites with a blog having useful, relevant, and updated posts rank higher in search engines.
It helps visitor retention, as well as they, keep coming back for more value on your site.
We recommend you write posts about your products and services often to bring customers to your site.
2. Back up your website.
Web design and content creation are hard, time-consuming, and rather costly.
After you have set up your site, including details of your products or services and published blog posts, imagine a hacker gets into your site and deletes all your files, or you got a bug in your website’s code or an update breaking your site making you lose all of your files.
The importance of having current website backups cannot be overemphasized, as should any of these scenarios arise, which are more common than you think, you would have a backup to fall back on.
Even though many hosting providers keep backups of customer websites, don’t rely on this.
They might have a server problem or require you to pay to access your backups.
You can safely and automatically back up your site every day to the cloud using any of these backup applications for websites available on the internet.
3. Updates website software
This is a good time to update your software which has had an update since you last reviewed them.
Ensure you back up your website before you make updates as unstable updates can break your website.
Should this happen, you would have a stable backup to fall back on.
4. Remove unwanted software
When you do not need any software on your website anymore, go on to remove them.
Website plugins you are no longer in need of need not stay active on the site, deactivate and remove them.
Extra software can slow your website down, and serve as an entry for hackers so, should not need any, remove them!
5. Update your security software
Website security is an important part of maintaining your website as websites – both high and low-profile websites, get hacked all the time.
Securing your website from hackers is a priority for website owners, especially for websites that deal with sensitive data e.g. customers’ private data.
This you can achieve, firstly with the use of security software on your site.
Also, is updating your website software, when updates are available.
Updates are usually security fixes by software developers to their software.
Make updates as soon as available, don’t procrastinate or you will be putting your website and visitors at risk.
Ensure, however, to back up your website before updating your site, as an update might cause compatibility issues or break your site.
This seems scary but do not fret, you can always restore your backup should any problem arise.
6. Test the loading speed
One of the most crucial website maintenance activities is testing your web pages to make sure they load quickly.
These days, web visitors only give pages a few seconds to load before they lose interest and click away.
If your site is full of slowly loading pages, it can hurt your traffic.
Nowadays, people are impatient, they expect websites to load fast.
Aside from testing its speed on your computer browser, use a website speed tool to be in the know of how quickly it’s loading for your website visitors.
A great tool is Google’s Page Speed Insight, you have access to how your site works across different devices and browsers.
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